Urban “Sevvy”

I believe it was Socrates who asked, “What in the name of sweet baby Zeus do Honey Badgers, Tebowing, and Sevvy have in common? Plato, look that shit up.”

While any number of disturbing parallels might be uncovered with a careful enough examination, we are talking of course about the term “Sevvy” joining the other two in the most learned and respected of academic institutions: Urban Dictionary!

We’re not gonna lie: we’re proud of our “Sevvy” child entering the public lexicon. It seems like just last week that he – and the whole Sevvy Hounds project – was but an sparkle in our eye, an impure creative thought, as it were. And now he’s all grownsed up.

Sevvy’s confidence is fragile, though. It’s a tough world out there full of angry Internet surfers who are just dying to take his milk money.  Boost his fragile self-esteem with a good, old-fashioned thumbs up.  It’s quick, painless, anonymous, and satisfying… a combination that normally costs you extra.

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